General Session Keynotes or Event Sessions
AI Communication: Tech and Humanity to Improve Customer Service
AI is definitely a business tool we’ll all be implementing. The future is now. Lean into curiousity. Are we implementing AI in ways that improve our workload, and improve our customer’s experience in the transaction? Use it or not, remember, our humanity is the best quality we bring to a transaction. AI should be used to improve communication, not replace it. Agents need to know when using AI is useful and when it may be creating something that is wrong, illegal or unethical. All communication, in every form, is the responsibility of the agent. This session covers the fantastic benefits of using AI while reminding us of the importance of our humanity.
Communication, Collaboration and Close: Moments that Matter
The real estate professional is the connector in the real estate transaction. We are at the beginning with the initial meeting and walk with the client, vendor and other agents through the whole transaction to the close and beyond. Does your communication and collaboration improve your business and the client’s experience? Everything in the transaction leads to something in the future. A long term view of relationships and communication will help you be the real estate professional they return to again and again!
1 Hour
Change IS the New Normal
A revolution in culture and industry is happening at an exponential level. Technology and culture are influencing every aspect of life and bringing a barrage of new ideas and concepts to the real estate industry. Develop a proactive attitude towards growth and adaptability to balance “real time” living with the changes in our businesses.
1 Hour
Funtentional Living
Take Control to Live the Life You Choose
Do you feel life is happening too fast and it is mostly out of your control? Or have you established a mindset that celebrates your decisions and fills your life with laughter and a sense of well-being? Ultimately, it is about the choices you make in how you react to circumstances or other people. Join Monica as she shows you the cost of decision-making and how it relates to creating a successful life and business strategy. You will learn how to live your life with intention by evaluating options and resources and then applying decisions with gusto. Take control of your life with reflection, decisiveness, and fun. And live life Funtentionally!
1 Hour
Workshops and Educational Programs
Business Building Strategies
Plan for Income, Expenses, Prospecting and Growth
Helping clients purchase a property is a huge responsibility. A professionally run business helps you create a business of value and, more importantly, helps you think and act with predictable order and competence to serve your clients well. Defined, efficient systems to manage finances and lead generation prepare you to deliver desirable services and exceptional communication. Join Monica Neubauer as she provides you with the structure to help you own and run your own business as a real estate professional.
Session Lengths: 1, 2, 3 Hours
Elevating the Real Estate Experience: VIP Service for Every Client
Every day we see more ways that technology is entering the real estate space and doing many of the jobs we do for our clients. As the consumer buys and sells real estate will they choose the technology route or will they choose to work with you, the human? Choose to be the amazing agent that provides an experience to your clients with the human touches that they want, need and deserve when hiring you. This class will give you practical, easy-to-implement tools for connecting on a more personal way with clients so they will want to use you always.
Session Length: 1 Hour
Enhancing Customer Service in Real Estate with AI-Powered Virtual Assistants
Artificial Intelligence, or AI, is being adapted for practical uses in every industry. It has affordable and quick options to help real estate professionals communicate better with their clients and the public. AI is an amazing tool to help real estate agents do the myriad of varied tasks needed in the business better and faster. Learn how to use the 2 most popular applications, ChatGPT and Canva, to save time and create interesting descriptions, email templates and marketing tools. (The 2-3 hour version includes ethics considerations for AI)
Takeaways:
- Understand what AI is, how it works, and its applications in the real estate industry.
- Get a basic understanding how to use CHAT GPT and Canva as tools to improve communication.
- Know how to write prompts that will produce better outcomes from AI.
- Handout with app and prompt suggestions.
Session Length: 1-3 hours
Enjoy Real Estate Again! 8 Tips to Overcome Burnout
Recent years and hectic markets have worn us out! While congratulations are due for persevering for your family and clients, continuing to exist in an exhausted, spent state just isn’t sustainable! Monica will give you 8 or more real tips for dealing with the brain fog, stress and exhaustion trying to take you under. She is always considering and implementing practical tools in her life that she wants to share with you.
You’ll get action steps to help you …
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- Find a healthy way through the mental and emotional space you are in.
- Cultivate a physical atmosphere that is encourages peace.
- Take steps to get back into a community of friends and colleagues.
Session Length: 1+ hour; workshop available
Fair Housing is Relevant
An increasingly diverse population in the United States means that we can have and do more business when we help everyone. This engaging program helps agents understand more broadly where the problems exist to increase awareness and how to practically help more people with better systems. The takeaways are relevant and specific to help agents take proactive steps to ensure housing stays fair for everyone.
Session Length: 3 Hours
Financials for Agents: Setting Up Your Financials and Improving Tax Deductions
Are your finances in order? Do you have a separate checking account for your business? Are you paying your taxes quarterly? This session will give you important tips for organizing your finances so you always have the money in your business account to pay the costs that come with owning a business. Find out how to set up your accounts for easy accounting and tax reporting. Understand why successful business owners who have separate accounts and watch their tax deductions and payments always “know their numbers.”
Session Length: 3, 4 Hours
5 Ways to Communicate Your Business Model – What value do you bring the client?
When hiring a service-based business, a client needs to know exactly what work is being done for
them and what services they are paying for. Agents need to know what they do and
explain it clearly to the public and then have a system for doing it. This class helps agents see what they
do or don’t do so they can reevaluate their business model to specifically charge what is
needful for the task based on the work they are going to do. Agents will be able to clearly explain their business to the prospects in the marketplace – setting clear expectations for everyone.
Session Length: 1 hour
The Languages of Appreciation in the Workplace
To empower an organization, you must empower its people. Learn how to enhance your role as a relationship manager in your organization by demonstrating appreciation in ways that maximize the impact for each individual. The art of appreciation is the key to transforming any work culture from mediocrity and burnout to productivity and results. Discover how to implement this ‘people come first’ language of appreciation approach and watch your success soar!
Session Length: 1-2 hours
Working the Luxury Market: What you Need to Know
Serving luxury clients can be interesting and lucrative. Luxury sellers have high expectations and it can take time to close a transaction. Luxury buyers can be repeat clients that start with you at all price ranges. In this introduction to working with High Net Worth Individuals, we will look at the products they buy, what they expect from their agents and where to meet them.
Session Length: 3-4 hours
Multiple Offer Strategies that Work!
Helping Buyers and Sellers Navigate this Market
We can potentially be in a multiple offer situation for the best houses in any market. Buyers need to get the house and sellers need guidance. Are you honoring your fiduciary responsibility to your clients by preparing and presenting offers in ways that put them in the best light? There are good tools to help buyers make stronger offers. And we want to protect our sellers, who are considering many options, by leading them in clear, ethical, and legal directions. Get checklists and takeaways to strengthen your client’s position in this fast-paced session. This class shows great presentation tools for any client situation.
Session Lengths: 3, 4 hours
Navigating the New Construction Process with “Ease”: Providing Value from Start to Finish
Today’s buyers are more aware than ever about viable housing options, including new construction. Understanding how new construction is a viable and desirable part of the inventory available to buyers is powerful. In this program, you will learn how to work effectively with builders and their representatives as well as how to educate your buyers regarding the process. You’ll find out how to manage buyer expectations, stay focused on their best interests, and be part of a collaborative team helping the buyer. Get the details you need to know to confidently serve today’s buyer with all the available options. Available Customized for Northeast Clients: “Navigating the New Construction and Rehab Process with Ease”
Session Lengths: 1, 2 , 3 or 4 hours
Negotiate Like a Maverick
In the real estate realms, deals ignite with a single call and only conclude when signatures grace the paper. The secret sauce? A mix of audacious insights, profound expertise, and a sharp eye for the details. Monica is set to unveil the roadmap to maintaining composure, gearing up, and setting the stage for impactful dialogues and results. While there’s a standard script, the Maverick approach is all about creativity within the rules. Embark on a journey to unleash your Maverick spirit, ensuring integrity, authenticity, and a relentless pursuit of excellence.
Session Lengths: 1, 2 or 3 hours
Personality Selling: Speak their Language for Better Expectations
Communicate better with people based on their general personality and communication tendencies to help them feel more comfortable in the transaction. If we can tailor our materials and presentations to their communication style, we will have greater success in forming a cohesive team and helping them make a decision. This enables agents to proactively help their client based on their needs and perceptions.
- Recognize clients’ general personality traits and adapt to their styles.
- Get better results with clients by using tools better communication tools
- Discover YOUR communication style so you can understand why you struggle to communicate with some personality types.
Session Lengths: 1-3 hours
Podcasting: Let Your Voice Be Heard
Do you have a lot to say but haven’t found a way to express yourself professionally? Consider an audio podcast program that will allow you to reach the public and showcase your local experience and knowledge. Monica Neubauer, experienced podcaster for the National Association of REALTORS®, can help you take your podcast idea and make it a reality. This session will give you the essential elements for designing and implementing a podcast–including a startup checklist! Let your voice be heard and have your audience benefit from your expertise.
Session Lengths: 1 Hour
Pricing in a Shifting Market
As a real estate professional, the consumer considers you to be a subject matter expert when it comes to pricing a property for sale. A successful transaction requires a correlation in the list price, the contract price, and the appraisal value. You must be able to show the clients and appraisers real data to back up what they see in the marketplace. Find out how “Show, Don’t Tell” can help you explain why certain properties sell for more money than others. And what do appraisers need to help them with the appraisal – DATA! Get the data tools you need to prepare qualified property valuations, no matter what market you are experiencing.
Session Lengths: 1, 2, 3 Hours
Seller and Agent Collaboration
Teamwork for the Win
Savvy consumers expect their real estate professional to offer more market knowledge and experience than what they can uncover themselves online. Sellers want help with pricing the home, marketing the home, and managing the timeline. Are you prepared to give them realistic data that maximizes the sale of the property, regardless of its condition? Do you use Zillow and HGTV to everyone’s benefit? Get tools to not only secure listings but to get them sold. Set up your seller for success; learn how to develop a collaborative relationship where everyone wins.
Session Lengths: 1, 2, 3, 4 Hours
Setting the Stage for Buyer Success
Get buyers from “interested” to the closing table with great systems designed to ensure a smooth, enjoyable buying experience every time. You’ll review the entire process: asking good questions at the first appointment, educating buyers about state agency laws and good representation, showing qualified buyers the right properties, and leading the buyers to a decision. You’ll leave this session with new tools to boost your confidence in every transaction. As an added bonus, we’ll even review some of the finer points of contract preparation that smooth the path to success in a busy market.
Session Lengths: 1, 2 or 3 hours
Speak So They Can Hear You
Generational Communication in Today’s Marketplace
Five Generations contribute to our working environment. Traditionalists, Boomers, Gen X, Y and Z are buyers, sellers and real estate agents. Each group has differences in language and communication styles that can make meaningful connections challenging and nuanced. Learn to understand how different groups view communication and connection so you can get your message across clearly. Phone, Email, Text – which form is best and in what situations? Join Monica to explore the everyday communication decisions that reflect whether or not others can hear what you have to say.
Session Length: 1 Hour
Using DiSC to Improve Communication, Build Relationships, and Promote Results – Team Building or Leadership Academy
When people understand how each of us is hardwired to communicate, we give each other more space to be the way we are. And we know who to ask to get things done according to what they do best. Using personality profiling in hiring and team building is one of the easiest ways to quickly understand people and help everyone move more quickly toward job satisfaction and good teamwork. This session is is for a limited number of people who work together–association staff, leadership, real estate teams, etc. It includes an Everything DiSC Full Profile for all attendees. It is a Team Building Consultation with engagement by all the team members and leans into other areas for communication improvement, including generational and cultural differences.
Session Length: 4 hours; Special Pricing Applies
Yes, You Can Sell!
The Art of Salesmanship and Transaction Management
Becoming a real estate licensee can be intimidating. If you have been struggling with understanding your role, it is time to learn the art of salesmanship and transaction management. Monica will provide you with a logical perspective regarding prospecting and leading buyers and sellers to a decision. First sell yourself, then sell houses. Learn from Monica, a top real estate producer, and discover ways to implement solid sales techniques into a systematic, effective real estate selling process.
Session Length: 1 Hour
Your Personal Touch in a Digital World
Connecting Through Technology
We want everything, and we want it NOW. Are you stressed trying to live up to the consumer’s need for information at all hours of the day? Join Monica as she provides you with a road map on how you can connect in a digital world proactively and with boundaries. Learn how to communicate more effectively with clients and other agents by implementing online systems meant for busy people. Monica will show you how to use technological resources in a manageable, affordable way to provide options for your clients so they can get what they want and need on their schedule – AND YOURS!
Session Lengths: 2-3 hours
Team Building for Real Estate Teams or Offices, Association Staff, and Leadership Academy
“Insighting” Leadership with Collaboration and Solutions
Effective leadership requires 360-degree vision: To empower your group, you must not only understand the personalities and skill sets of those you work with, you must also understand your own self. Through self-awareness, you can help others grow. This eye-opening and engaging session reveals how behavioral models and key insights into relationships can be made actionable on any team.
Join Monica Neubauer to examine
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- the basics of managing an effective meeting;
- the keystones of organization and respect;
- the power of creating a vision statement;
- what steps to take to address and counter fear;
- how divergent groups can cooperate;
- and, why every gift has a place at the leadership table.
Session Lengths: 2 – 6 hours; Modules Available
Affiliates
The 3 C’s of Agent Relationships
Communication, Collaboration and Closing
The real estate professional is the only person who walks with the buyer or seller through every part of the transaction – consultation, searching, contracting, financing, inspecting, closing, and sometimes even the moving. How can you work with other professionals to benefit your mutual clients as well as help to keep the process focused and moving forward? Communication is crucial! Monica Neubauer will explore how agents and vendors can be a powerful team for real estate consumers in this fast-moving marketplace. This program has versions for lenders, appraisers and closing companies to help fine-tune their level of service as well as their bottom line.
Session Lengths: 1 Hour, 2 Hours
Tech Systems for Improved Land Sales and Management
Communication, Collaboration and Closing
Consumers use technology in all areas of life – from the bank, to the doctor and now even the groceries! Join Monica Neubauer as she provides you with a road map on how you can connect in a digital world proactively with your clients by giving them what they want and need when they want it. Clients want to be able to see the land and understand its benefits with a few clicks. This class will cover systems to help you run your land or property management business. We will discuss tax record access information, mapping apps, drone usage, best practices for using the Google Suite or Microsoft Products, as well as upcoming products like Acre Value and Tillable. Bring your questions and favorite apps to contribute to the conversation about tools you need to take your systems to the next level. There will be tools for all levels of technology.
Session Lengths: 1 Hour, 2 Hours
National Association of REALTORS Designation and Certification Courses
- ABR – Accredited Buyer’s Representative – 2 days
- At Home with Diversity – 1 day
- Buyers by Generation: Success in Every Segment – 1 day
- CRS Designation with the Residential Real Estate Council
- Digital Marketing: Establishing a Digital Brand – 1 day
- Mastering Your Time to Achieve Your Goals – 1 day
- Succeeding in the Luxury Home Market – 1 day
- Technology and Plans for Success – 1 day
- Transforming Difficult Situations into Profitable Deals – 1 day
- Win-Win Negotiation Techniques – 1 day
- EPRO – 2 days
- New Home Construction and Buyer Representation – 1 day
- Pricing Strategies: Mastering the CMA – 1 day
- RENE – Real Estate Negotiation Expert – 2 days
- SRS – Seller Representative Specialist – 2 days
- SRES – Senior Real Estate Specialist – 2 days